So this blog is off and running! The title of this blog is only temporary, I know it seems a bit dull.
So today was the first day of my introsem "The Linguistics of Food" and I made everyone jealous telling them of how fun this class already seems.
We did a little experiment with a variety of chips: about half were from expensive brands and the other half were of cheaper brands. One thing I noticed as I walked back to my dorm was that on all the cheaper brands, the companies stressed either simplicity or wholesomeness, "The Original", or "Classic". Their appeal is one of nostalgia I think. Sometimes people don't want to try something new, they want food that's familiar and makes them think (perhaps) their childhood. I myself preferred a thick cut Ruffle chip to a Hawaiian chip. Sometimes less is more.
So today was the first day of my introsem "The Linguistics of Food" and I made everyone jealous telling them of how fun this class already seems.
We did a little experiment with a variety of chips: about half were from expensive brands and the other half were of cheaper brands. One thing I noticed as I walked back to my dorm was that on all the cheaper brands, the companies stressed either simplicity or wholesomeness, "The Original", or "Classic". Their appeal is one of nostalgia I think. Sometimes people don't want to try something new, they want food that's familiar and makes them think (perhaps) their childhood. I myself preferred a thick cut Ruffle chip to a Hawaiian chip. Sometimes less is more.
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